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The Visual Dictionary of Graphic Design

The Visual Dictionary of Graphic Design

by Gavin Ambrose

Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging. He currently teaches the Graphic Design BA at the University of Brighton. Author affiliation details are correct at time of print publication.

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and Paul Harris

Paul Harris is a freelance writer and editor. His work has appeared extensively in magazines and journals in both the US and the UK. Author affiliation details are correct at time of print publication.

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AVA Publishing SA, 2007
  • DOI:
    10.5040/9781474293761
  • ISBN:
    978-1-4742-9376-1 (online)

    978-2-9403-7343-7 (paperback)
  • Edition:
    First Edition
  • Place of Publication:
    Lausanne
  • Published Online:
    2017
The Visual Dictionary of Graphic Design
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The Visual Dictionary of Graphic Design is a comprehensive guide to the numerous terms used within graphic design and associated disciplines.

Over 250 terms are explained and contextualized, with concise definitions accompanied by illustrations and examples taken from historical and contemporary graphic design.

The dictionary covers traditional practice and process terms as well as modern terminology. It also defines a wide variety of practical terms, such as Perfect binding, Deboss and Strikethrough, as well as movements and styles including Surrealism, Psychadelia and Postmodernism.