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Maya (Most Advanced Yet Acceptable)

Clive Edwards

Clive Edwards is Professor in Design History at Loughborough University, UK. His authored works include: Interior Design: A Critical Introduction (Bloomsbury 2010), Encyclopedia of Furnishing Textiles, Floorcoverings and Home Furnishing Practices 1200-1950 (2007); Turning Houses into Homes (2005), Encyclopaedia of Furniture Materials Trades and Techniques (2000), Twentieth Century Furniture, its materials, manufacture and markets (1994), and Victorian Furniture, Technology and Design (1993). He has also contributed a number of articles to the Encyclopedia of Interior Design (1997), and has published a number of scholarly articles and essays in edited works. Author affiliation details are correct at time of print publication.

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The Bloomsbury Encyclopedia of Design Volume 2

Bloomsbury Academic, 2016

Encyclopedia Article

...MAYA is the initials of a concept called “Most Advanced Yet Acceptable” devised by Raymond Loewy in response to his idea that designs are restricted by practical limitations of materials and technique as well as conceptual issues...

Design and Emotion

The Bloomsbury Encyclopedia of Design Volume 1

Bloomsbury Academic, 2016

Encyclopedia Article

...Emotional Design is an interdisciplinary research area that explores and develops theoretical and practical knowledge on the potential of design to evoke emotions and designing for intended positive experiences, emotional responses...

Electrolux

The Bloomsbury Encyclopedia of Design Volume 1

Bloomsbury Academic, 2016

Encyclopedia Article

...Electrolux is a Swedish appliance manufacturer founded in 1919 through the merger between kerosene lamp manufacturer Lux AB and Svenska Elektron AB. In 1921, the Electrolux Model V vacuum cleaner revolutionized vacuum cleaner design...

Doblin, Jay (1920–89)

The Bloomsbury Encyclopedia of Design Volume 1

Bloomsbury Academic, 2016

Encyclopedia Article

...American industrial designer, theorist, and educator who was born in Brooklyn and was a graduate of the Pratt Institute where he received his degree in Camouflage, Doblin was a commercially minded professional designer whose products ranged...

Design Futures

The Bloomsbury Encyclopedia of Design Volume 1

Bloomsbury Academic, 2016

Encyclopedia Article

...Though all designing is future oriented, design futures has come to mean a series of approaches to designing that self-consciously negotiate how we imagine, understand, and evaluate a range of possible futures for and by design.Design...

Panasonic

The Bloomsbury Encyclopedia of Design Volume 3

Bloomsbury Academic, 2016

Encyclopedia Article

...Panasonic evolved in Japan from humble beginnings in 1918 through the efforts of Konosuke Matsushita, who insisted that respect of consumer needs superseded corporate profits. “The main purpose of production,” he declared in 1932, “is...

Domestic Appliance Design

The Bloomsbury Encyclopedia of Design Volume 1

Bloomsbury Academic, 2016

Encyclopedia Article

...Possibly the first domestic appliance was the cast iron coal range, which began to be inserted into kitchen fireplaces in the late eighteenth century. In the mid-nineteenth century they were a standard fitting in most middle-class houses...

Rosenthal (1879–)

The Bloomsbury Encyclopedia of Design Volume 3

Bloomsbury Academic, 2016

Encyclopedia Article

...Rosenthal is a German producer of luxury porcelain and other household articles. The company was founded in 1879 in Selb (Bavaria, Germany) by Philipp Rosenthal (died 1937). In 1908 Rosenthal purchased the porcelain-manufacturer Thomas...

New York World’s Fair (1939–40)

The Bloomsbury Encyclopedia of Design Volume 2

Bloomsbury Academic, 2016

Encyclopedia Article

...The New York’s World’s Fair of 1939 was organized in the midst of the first truly global economic crisis that shook societies all over the world. The Fair could be seen as one of the unofficial projects of Roosevelt’s New Deal, striving...

Platner, Warren (1919–2006)

The Bloomsbury Encyclopedia of Design Volume 3

Bloomsbury Academic, 2016

Encyclopedia Article

...Warren Platner was an American architect and furniture designer born in Baltimore, Maryland, who studied architecture at Cornell University, graduating in 1941. He then was employed in the practices of several important designers...